ROCOCO / Selvage Chambray Button Down Shirt

“Growing up” chambray
The ROCOCO shirt is based on the concept of “a single piece can be an attractive style” with attention to detail in fabric, details, silhouette, sewing, and more.

This one is made of richly textured chambray fabric. The cool, natural roughness and nurturing feel of the fabric are appealing. This is a piece that allows you to enjoy a light button-down shirt even in the warmer season.

What is a good shirt in ROCOCO’s sense?
Recommissioned from a skilled factory in Japan and carefully selected materials. The idea of a “ROCOCO-style good shirt” is a shirt with a particular pattern, at a price that will keep you coming back for more, that is easy to wear and can be worn for a long time.

Recommended for people like this!
– Look for a shirt that looks cool even when worn alone.
– Want to use something for as long as possible.
– Want to pay close attention to comfort and materials.
– Have been dissatisfied with the shirts you have had in the past and wondered what makes a good shirt.
– Had difficulty finding a good fit in imported shirts.
– Like shirts that have a clear production background and are of a certain quality and feel empathy with Japanese craftsmanship.

Enjoy the natural texture of cotton
This chambray fabric is carefully woven on an old-style power loom with a tension as close to hand-woven as possible.

The natural roughness of the fabric is a characteristic of the natural texture of cotton, and it is extremely comfortable to wear. The more it is worn, the softer it becomes and the more its texture increases. The selvedge used for the gusset is also a key feature.

Banshuori, the pride of Japan
Banshuori was born in Nishiwaki City, Hyogo Prefecture, a famous yarn-dyed production area famous for Banshuori. The unique process of dyeing and weaving from the threads has earned it a high reputation for its natural texture, rich colors, and soft feel against the skin.

Collar adjusted in millimeters
The collar, the most important part of a button-down shirt, is designed to stand up beautifully. The shape and button positions are adjusted millimeter by millimeter to make it look more three-dimensional.

Following the details of a traditional American B.D. shirt
The chest pocket is a classic size of 13 x 11, and the buttons are made of high quality Japanese shell buttons that are favored around the world. Both sides are sewn with rolled stitch, and the hem is sewn with 4mm triple roll stitch. The selvage is used for the gusset portion of the shirt for accentuation. The back of the shirt has box pleats.

All patterns are hand-drawn
A beautiful silhouette that only hand-writing can create, such as natural bulges and curves, in accordance with the lines of the body. The collar, cuffs, sides, arm thickness, and length were repeatedly modified from the sample stage.

The length can be worn either tucked in or tucked out for both on and off-duty use. The reason for this shirt’s popularity is that it is as well made as a traditional American shirt and is exquisitely balanced to fit the Japanese body shape.

Careful sewing by skilled craftsmen
One piece sewn by one of Japan’s leading factories, which is composed solely of skilled Japanese craftsmen.

The process of making one piece by one person, all finished by real sewing, is a careful sewing process without any distortion.

“A shirt that is attractive enough to be styled as a single piece” is also a great gift.